Valley of Words, International Arts and Film Festival

Pinaca India assisted the Valley of Words Foundation, Dehradun in organising and managing the third Valley of Words Literature and Arts Festival in both online and offline formats. The team developed and executed a comprehensive social media strategy, managing real-time promotion of sessions to maximise engagement and reach. We facilitated the onboarding of higher education institutions, ensuring active participation and collaboration. Additionally, Pinaca India managed the registration process and audience outreach, ensuring robust attendance and engagement throughout the event. On site, a dedicated team coordinated the 3-day festival, ensuring smooth operations and a successful event experience for all participants.

Key Highlights

• Social media plan, management, and marketing with the real-time promotion of sessions.

• Institutional coordination on behalf of the Foundation for onboarding higher education institutions.

• 100% charge for registration and calling uptaken along with ensuring audience presence and engagement.

• Management of the 3-day event with a full-fledged team at the venue.